‘Improve Everywhere’ attacked the menace of texting and walking on New York City streets. Dividing into two groups, half were “Seeing Eye People” wearing orange vests, and half were individuals texting and walking, connected to the Seeing Eye People via leashes. The Seeing Eye People claimed to be part of a Department of Transportation pilot program. Later in the day, they staged a second version of the project where Seeing Eye People went up to real people texting and walking on the street and offered the service. What you see are the results.