Comedian Jim Jeffries travels to the First Lady’s hometown of Sevnica, Slovenia, where local shop owners are finding creative ways to cash in on all things Trump. Residents of the sleepy industrial town – who are proud of the hometown girl who got out – er, ‘made good’ slapped her name and image on everything from soap to salami.
This is where creativity comes into the picture. Trump didn’t become ‘fabulously wealthy beyond your imaginings’ by letting people in a lost backwater use his name – without cutting him in.